Pop music as a superstar economy – IMBRD conference

To see a Bruce Springsteen concert in the Netherlands in 2023, the cheapest tickets cost €115. Nevertheless, when the ticket sell started there were more than 200,000 people queuing online. At the same time, however, many small and midsize venues are struggling to get their tickets sold in the post-Covid era. In their contribution to the 13th International Music Business Research Days in Vienna, POPLIVE researchers Erik Hitters and Martijn Mulder presented their study on the phenomenon described here: the superstar economy.

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