The Live Coaches is a podcast series in The Netherlands hosted by Vincent de Raad en Melanie Esther. They interview people from the pop music sector with the goal to help (emerging) artists to learn more about performing live. In the first episode of the second season, POPLIVE-researcher Martijn Mulder explores live performance in pop music from a scientific context. Based on his research on venues and festivals and on how the audience members construct their experience of the concert, he explorer how academic research can benefit the daily practice of doing gigs. The podcast can be found here and on Spotify.